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Behind the Lens
Insights on commercial photography, creative business storytelling, and image strategy for brands, products, food, and events.

The Bulkley Photography Blog © 2024 by Hiedi Bulkley is licensed under CC BY-NC-ND 4.0
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Image Competition in Photography: The Highs, The Lows, and Why It Still Matters
If you’ve ever entered a photography competition, you already know this truth: It’s one of the most rewarding and most humbling experiences you can have as a photographer. There is nothing quite like watching your work go in front of a panel of judges. Your heart races. Your palms sweat. And no matter how confident you felt the night before, there is always that quiet voice asking, “Is it good enough?” I want to talk about that space. The highs. The lows. The growth that hap
bulkleyphotography
Apr 64 min read


So... It's Been a Minute (a.k.a. Where have I Been?
If you’ve been wondering why the blog has been a little quiet since November, let me clear the air right away: I didn’t fall off the planet. I didn’t forget how to write. And no, I wasn’t “just too busy scrolling Instagram.” 😉 I’ve been in the middle of something big— a full business rebrand —and if you’ve ever gone through one, you already know: it’s exciting, exhausting, and way more involved than people realize. Why Rebranding Matters (When It’s Time) Rebranding isn’t som
bulkleyphotography
Feb 23 min read
Why Professional Event Photography Matters During the Holiday Season
By Hiedi Bulkley | Commercial Photographer | Spokane, WA The holiday season is one of the most magical times of the year—and for businesses, it’s also one of the most important. Corporate celebrations, hotel galas, tree lighting ceremonies, charity fundraisers, private holiday parties, and end-of-year events offer a chance to strengthen community connections, elevate brand identity, and create experiences that leave a lasting impression. But here’s the part many organizations
bulkleyphotography
Nov 29, 20253 min read


How Textiles and Fabrics Enhance Images
Have you ever looked at a food or product photo and felt like it was missing something? Maybe it seemed a bit flat or lacked that extra...
bulkleyphotography
Mar 18, 20254 min read
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